Features
Everything the front desk demands, in one system.
Over 40 features built across 13 years of listening to salons, clinics, barbershops and nail studios. Each one solves a real pain — none exists to pad a comparison table.
Booking & Calendar
24/7 online booking
Your own link: clients book themselves, no app download, no waiting for a reply — even at 2 AM.
Branded app of your own
Your app with your logo in the app stores. Professionalism that keeps clients — and nobody else on your street has it.
Per-professional booking link
Each professional shares their own link and fills their own book.
Simultaneous bookings
Color with one professional, nails with another: parallel services without time conflicts.
Recurring appointments
A fixed slot reserved automatically for your weekly regulars.
Daily and weekly views
The whole operation on one screen — by professional, room and equipment.
Attendance and no-show list
Who came and who didn't, ready to become a win-back campaign.
Custom service menu
Own duration, price and rules for every service and category.
Automatic waitlist
A cancellation? The system pings the next in line on WhatsApp before the slot goes cold.
Reserve with Google
Whoever finds you on Google books straight from the search result.
Staff app
Calendar, tickets and commissions in every team member's pocket (iOS and Android).
Today's calendar
Friday, August 14
- 9:00Cut + beardDiegoConfirmed ✓
- 10:00ColorMarinaConfirmed ✓
- 11:30Gel manicurePaula
- 2:30FacialCarlaConfirmed ✓
Confirmations sent via WhatsApp ✓
Reminders & Confirmation
WhatsApp and email reminders
No-shows plummet when the reminder sends itself — the day before and on the day.
Automatic confirmation
Whoever doesn't confirm frees the slot for the waitlist — without you chasing anyone.
Real-time notifications
Every booking, cancellation and payment announced instantly on your phone.
Gendo Zap · WhatsApp
Hi! Any openings for a cut tomorrow afternoon?
Hi Lucas! I have 2:30 PM with Diego or 4 PM with the team. Which works?
2:30 it is!
Booked ✓ Cut tomorrow at 2:30 PM with Diego. See you!
Answered by AI in 4 seconds — nobody stopped working
Finances & Payments
Digital ticket
Professionals add items from the chair; clients skip the front-desk line.
Charge at booking
Full or partial payment collected at reservation time. Booked means paid: no-shows stop costing you.
Online card payments
Get paid before, during or after the visit — no card machine juggling.
Register control
Opening, withdrawals and closing in minutes — not evenings.
Revenue forecasting
The month projected from future bookings, compared with past months.
Financial reports
Revenue by day, service and professional — no spreadsheets, no guesswork.
Bills-due alerts
Upcoming bills warn you by themselves. No more late fees.
Client balances & tabs
Every client's pending payments visible; collecting without awkwardness.
Automatic commissions
Rules per professional, service and product. Month-end without arguments.
Configurable payment methods
Accept everything your clients use.
Today's summary
Today's revenue
$1,240
+18% vs. last Friday
Today's commissions
$312
Month forecast
$26,800
Clients & Loyalty
Single client record with history
Everything in one profile: services, formulas, photos, preferences and balances.
Custom intake (anamnesis) forms
Build your own form and fill it at sign-up or during the visit — essential for esthetics and foot care.
Before & after records
Each client's progress photographed and organized — your best sales argument.
Client ratings
A score per visit and per professional, gathered without awkwardness.
Loyalty program
Automatic perks for clients who return — and a reason to keep returning.
Packages and discounts
Sell the month upfront at a discount; session balances update on their own.
Birthday list
A ready-made reason to reach out — with an automatic campaign.
Lapsed-client report
Who's been gone 30, 60, 90 days, ready for the win-back campaign.
Gendo Docs
Consent form — Laser
- Document generated with client data
- Sent via WhatsApp
- Signed on the phone · IP recorded
- Filed on the client's profile
Digital signature with legal traceability
Marketing & AI
Gendo Zap
A WhatsApp chatbot that replies and books while you work.
Gendo Zap PRO (AI)
AI that understands voice notes and images, replies 24/7 and remembers each client's preferences.
GAIA — the AI inside Gendo
The Gendo Artificial Intelligence Assistant reads your numbers every day, flags who is drifting away, recommends the action and answers your questions in plain English (Advanced plan and up).
Message campaigns
Bulk WhatsApp and email to the right list: lapsed clients, birthdays, VIPs.
Special offers
Promotions by period and service — the empty Tuesday becomes the Tuesday deal.
GAIA · what needs your attention
- Risk
12 loyal clients have not been back in 60 days — $296 a month between them.
→ Win-back campaign with a slot already held this week
- Money on the table
Tuesday has 6 openings and the week is tracking 9% below average.
→ Tuesday offer for clients nearby who go quiet midweek
- Opportunity
Clients who wax but have never booked brows: 38 of them.
→ Brow + wax bundle on their next appointment
Ordered by what letting it slide costs — not by date
Inventory & Products
Inventory control
Retail and backbar products, by category and supplier, with restock alerts.
Barcode sales
Scan at the register, deduct from stock, add to the ticket.
Supplier directory
Your supplier list inside the system — reordering is one click away.
Stock · what is running out
- Color 7.0 — 60 ml14 units
- Post-treatment shampoo 1 LReorder2 units
- Nitrile gloves, small9 boxes
- Beard oil 30 mlReorder1 unit
Deducted automatically at every service and every sale
The Gendo ecosystem
Subscription Club
Loyal clients become subscribers with automatic monthly billing. Predictable revenue.
Gendo Docs
Contracts and consent forms signed digitally, with IP and device recorded.
iOS and Android app
The whole business in your pocket — and your team's.
Multi-location
Separate teams, calendars and registers per location, with a consolidated view.
Subscription Club
Recurring revenue
$2,870/mo
Active subscribers
29
Renewals this month
27 of 29
Your business deserves management that matches your talent.
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